Digital Marketing Specialist

1 week ago


Najafgarh, Delhi, India beBeeDigitalMarketing Full time ₹ 1,04,000 - ₹ 1,30,878
Job Title: Digital Marketing Specialist

We are seeking a skilled Digital Marketing Specialist to join our team. As a key member of our digital marketing team, you will be responsible for helping to deliver and improve the end customer experience across our digital channels, leveraging Adobe Target Platform.

**Responsibilities:**
- Experience in leading Adobe Analytic simple implementation across Web, mobile, and apps
- Develop reports and Dashboards to meet clients' needs in Adobe Analytics and Target
- Advice on testing protocols and practices to ensure testing needs are met
- Create experience activities, A/B, multi-variate testing & Experimentation testing

**Requirements:**
  • Minimum 4-9 years of hands-on consulting and implementation experience with Adobe Target and Adobe Analytics
  • Knowledge of overall Adobe Experience Cloud solution and framework
  • Experience with agile methodologies: Scrum
  • Good communication & interpersonal skills


Benefits:
- Competitive salary
- Opportunity to work with cutting-edge technology

Others:
- Good to have understanding / exposure to cross product integration (i.e. Target – Campaign, Target – AAM etc..)
- Data visualization experience: workspace, report builder, PowerBi, and tableau
- Nice to have Optimizely experience & Google analytics

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