Digital Content Strategist

2 days ago

Dehra Dūn, Uttarakhand, India beBeeMarketing Full time ₹ 40,00,000 - ₹ 80,00,000

Job Overview

We are seeking a highly skilled Digital Marketing Specialist to manage our online presence and develop effective digital marketing strategies.

Key Responsibilities:

  • Develop and execute digital marketing campaigns to promote college academic programs, services, and events.
  • Manage social media channels with engaging, original, and consistent content.
  • Create, edit, and publish high-quality content including graphics, videos, blogs, reels, and stories.
  • Plan and manage paid advertising campaigns to increase reach and conversions.
  • Monitor website performance, ensure SEO optimization, and update content regularly.
  • Track, analyze, and report on campaign performance using analytics tools.
  • Coordinate with teams to highlight success stories and achievements.
  • Handle online reputation management, including responding to queries and reviews.
  • Stay updated with industry trends and recommend innovative marketing solutions.

Requirements:

  • Bachelor's degree in Marketing, Mass Communication, or related field.
  • Minimum 2 years of hands-on experience in digital marketing and social media management.
  • Proven expertise in SEO, SEM, social media campaigns, and content creation.
  • Strong skills in design tools, video editing software, and copywriting.
  • Familiarity with the education sector is an advantage.

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