Content Strategist and Writer
1 week ago
About QpiAI
We are a cutting-edge technology company that enables AI and quantum computing solutions for various industries, including finance, logistics, pharmaceuticals, materials, space, telecommunication, automotive, and energy. Our goal is to make these technologies accessible to enterprise customers.
We have a dedicated education and upskilling program called QpiAI-Explorer, which focuses on academia and industry collaboration. As a Content Writer/Strategist, you will play a crucial role in creating compelling content across digital channels, driving engagement, conversions, and brand awareness.
Job Overview
We are seeking a talented and strategic Content Writer/Strategist to develop high-quality, targeted content across multiple formats. This includes social media posts, website copy, blogs, video scripts, and email templates. The ideal candidate has a knack for storytelling, an eye for detail, and experience crafting content that resonates with different audiences at each stage of the customer journey.
Key Responsibilities:
- Develop and implement a content calendar across social media, blogs, emails, and other channels, ensuring alignment with overall brand and marketing goals.
- Write engaging and on-brand social media posts that drive follower growth and engagement on platforms such as LinkedIn, Instagram, Twitter, and Facebook.
- Craft persuasive web copy that captures our brand's voice, communicates value propositions, and improves SEO.
- Create in-depth, insightful, and SEO-friendly blog articles that address audience pain points, inform, and engage.
- Develop compelling scripts for marketing videos, explainer videos, and other visual content that tells our brand story effectively.
- Write both transactional and promotional email templates that drive conversions and foster customer relationships.
- Collaborate with the marketing, design, and product teams to ensure content consistency and alignment across all channels.
- Monitor content performance, analyze data, and make recommendations for improvements to maximize engagement and conversion.
Required Skills and Qualifications:
- Experience: 1-3 years of experience in content writing, content strategy, or related fields with a portfolio of work across social media, web copy, blogs, video scripts, and emails.
- Content Creation Skills: Strong writing, editing, and storytelling abilities with a proven record of creating engaging and effective content across various formats.
- SEO Knowledge: Basic understanding of SEO principles and best practices for blog writing and web copy.
- Project Management: Ability to manage multiple projects and deadlines effectively, with strong organizational skills.
- Creativity & Attention to Detail: Exceptional attention to detail and a creative approach to developing new content ideas that resonate with audiences.
- Analytical Skills: Proficiency in using analytics tools (e.g., Google Analytics, social media insights) to measure content performance and make data-driven improvements.
- Communication Skills: Strong written and verbal communication skills with the ability to collaborate effectively across teams.
Benefits:
- Opportunity to work with a creative and collaborative environment, and dynamic team in a fast-paced environment.
- Creative freedom to implement new ideas.
- Professional development and growth opportunities.
Estimated Salary: ₹3.5 LPA to ₹4.5 LPA
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