Pricing Strategy Analyst

1 month ago

Pune, Maharashtra, India AcquireX Full time
About the Role:

We are seeking a highly motivated and analytical Pricing Strategy Analyst to join our dynamic team at AcquireX. The ideal candidate will possess a strong understanding of pricing strategies, e-commerce, and data analysis.

Key Responsibilities:
  • Monitor and assess a vast array of hardware products across the manufacturing, distribution, and retail sectors offered by the company.
  • Conduct secondary market research to understand pricing trends, competitor pricing, and consumer behavior across marketplaces to inform pricing strategies.
  • Use Google Analytics to track user behavior, analyze traffic sources, and evaluate the impact of pricing changes on sales performance and conversion rates.
  • Analyze sales data, cost structures, and pricing models to identify opportunities for pricing optimization and profitability improvement.
  • Identify high-performing products and develop strategies to enhance their market presence, while pinpointing underperforming products and implementing targeted initiatives to improve their sales performance.
  • Continuously monitor pricing effectiveness and market changes, making adjustments as necessary, and regularly assess competitor pricing strategies and market dynamics to maintain a competitive edge.
  • Assist in demand forecasting by analyzing historical sales data and market trends to predict future pricing and sales performance.
  • Prepare detailed reports and presentations on pricing performance, market trends, and recommendations for management and stakeholders.
Qualifications:
  • MBA in Finance, Marketing, Operations, Analytics, or a related field.
  • 1-3 years of experience in pricing analysis, business intelligence, market research, or a related field, preferably within e-commerce or manufacturing industries.
  • Proven record of experience with Google Analytics, including relevant certifications, demonstrating the ability to effectively analyze web traffic and user behavior.
Desired Skills:
  • Understanding of dynamic pricing strategies, including the ability to analyze market conditions and adjust prices based on demand and competition.
  • Proficiency in Excel, data analysis software, and pricing software or tools.
  • Experience with business intelligence tools is a plus.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data sets and derive actionable insights.
  • High level of accuracy and attention to detail in all aspects of work.
  • Excellent verbal and written communication skills, with the ability to present findings clearly to various stakeholders.
  • Strong interpersonal skills with the ability to work collaboratively in a team environment.
Preferred Skills:
  • Existing knowledge of market research firms and industry report providers.

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