
Creative Content Specialist
1 week ago
About Emeritus
We're reimagining global education access by partnering with top foreign universities and bringing their programs directly to India.
This is a hands-on creative role where you'll work closely with designers, marketers, and video teams to bring each university's offering to life through engaging and effective communication.
What You'll Do
- Write copy across various marketing formats:
- Google search and display ads
- Social media ad captions
- Brochures, flyers, and student handbooks
- Website and landing page content
- Email marketing
- Video scripts (explainer, testimonial, promotional)
- Adapt tone and messaging to fit each university brand and campaign objective
- Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs
- Participate in brainstorming sessions and creative reviews
- Optimize existing copy for clarity, engagement, and conversions
- Maintain consistency across all touchpoints, while staying responsive to data and feedback
Requirements
- 2–4 years of experience writing marketing copy, preferably in edtech, higher education, or consumer-facing brands
- Strong portfolio showcasing digital ads, social content, and multi-format campaigns
- Ability to understand diverse audiences—from high schoolers to working professionals—and craft copy that resonates
- Sharp attention to detail, grammar, and storytelling
- Comfort working in fast-paced, iterative environments
- Bonus: Experience with performance marketing or knowledge of student acquisition journeys
Why Join Us
- Be part of a mission-driven company making global education more accessible
- Work with global university partners and cross-functional creative teams
- Grow in dynamic, startup-like environments where ideas and ownership matter
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