Senior Marketing Professional

12 hours ago

Hyderabad, Telangana, India beBeeMarketing Full time US$ 1,00,000 - US$ 1,50,000
Marketing Strategy Lead

We are seeking a skilled marketing professional to develop and execute comprehensive inbound marketing strategies that drive lead generation and conversion.

The ideal candidate will have experience in B2B SaaS companies, with a focus on the U.S. market, and a strong understanding of SEO, content marketing, and lead generation strategies.

Key Responsibilities:

  • Develop and execute inbound marketing strategies to attract high-quality leads through content marketing, SEO, email campaigns, and social media.
  • Collaborate with content creators to produce engaging and informative content that addresses the needs of our target audience.
  • Implement SEO best practices to improve organic search rankings and drive traffic to our website.
  • Plan and manage multi-channel marketing campaigns, ensuring alignment with sales objectives and tracking performance metrics.
  • Conduct thorough market analysis to understand customer needs, industry trends, and competitive landscape, informing marketing strategies and positioning.
  • Develop and manage lead nurturing programs to move prospects through the sales funnel effectively.

Required Skills and Qualifications:

  • 5-8 years of marketing experience in B2B SaaS companies, with a focus on the U.S. market.
  • Familiarity with vendor verification, compliance, and onboarding processes is highly desirable.
  • Strong analytical skills to measure and report on campaign performance.
  • Exceptional communication and project management abilities.

What We Offer:

  • Opportunity to shape the marketing strategy of a key product in a growing company.
  • Work with a team of dedicated professionals in a dynamic and supportive setting.
  • Access to learning resources and opportunities for career advancement.

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