Digital Media Strategist
5 days ago
Xaxis is a global digital media platform that programmatically connects advertisers to audiences across all addressable channels. We deliver results for over 2,800 clients in 40 markets across North America, Europe, Asia Pacific, Latin America, and the Middle East.
About the Role
This Data Analyst role is part of our high-energy entrepreneurial team at GroupM APAC. You will collaborate with quick-witted, smart, and dedicated coworkers and clients who are passionate about digital media. The Xaxis work environment is inviting, with open modern spaces where groups often gather for casual brainstorming sessions sharing ideas and strategies for new initiatives.
Responsibilities
- Operational reporting delivery: ensuring campaign delivery performance reports are consistently available to the trading team through automated dashboards, with any issues resolved within established SLAs
- Provide mid-flight data extracts and consultations on data interpretation and data description commentary where required
- Develop new data extracts and data visualizations
- Own and evolve the automated reporting dashboards
- Present insights internally to Account Management and Engagement Teams
What You Will Need
- Min 2-3 years' experience working within an analytical role with a media company
- Prior experience within a digital media role is highly desirable, particularly DSP RTB related
- A degree in a quantitative field (e.g., economics, computer science, mathematics, statistics, engineering, physics)
- Proficiency in Excel, including but not limited to VLOOKUPs, arrays, pivot tables, conditional and nested formulas, VBA macros
- Experience with SQL, Big Query, AWS tech stack
- Hands-on experience on BI Visual Analytics Tools like PowerBI, Tableau, or Spotfire
- Knowledge or hands-on experience on analytics platforms like Google Analytics, Data Studio, Adobe Analytics, Datorama
- Evidence of technical comfort and good understanding of internet functionality
- Analytical pedigree - evidence of having approached problems from a mathematical perspective and working through to a solution in a logical way
- Proactive and results-oriented
- Positive, can-do attitude with a thirst to continually learn new things
- Ability to work independently and collaboratively with a wide range of teams, trading, engagement, platforms
- Excellent communication skills, both written and oral
- Interest in media, advertising, and marketing
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