Senior Product Marketing Strategist

2 days ago

Hyderabad Secunderabad Telangana, India beBeeMarketing Full time ₹ 12,00,000 - ₹ 30,00,000
Job Title

Product Marketing Manager

As a Product Marketing Manager, you will play a crucial role in driving revenue growth through strategic marketing initiatives. You will be responsible for developing and executing go-to-market strategies that differentiate our offerings and drive customer engagement.

The ideal candidate will have a proven track record of driving revenue through strategic marketing initiatives and possess exceptional positioning and GTM execution skills. They will also have a strong analytical mindset for data-driven campaign optimization and outstanding communication and presentation skills.

Key Responsibilities
  • Develop and execute go-to-market strategies that differentiate our offerings and drive customer engagement.
  • Craft and implement product positioning and GTM strategies that resonate with key market segments.
  • Develop targeted value propositions and messaging frameworks for key market segments.
  • Design and execute strategic marketing plans tied to revenue objectives.
  • Lead creation of high-impact sales collateral including presentation decks, case studies, and whitepapers.
  • Design and deliver comprehensive product training programs for sales teams.
  • Market & Customer Intelligence
  • Lead competitive analysis and maintain detailed market insights.
  • Conduct win-loss analyses to optimize sales effectiveness.
  • Research and analyze market trends to identify growth opportunities.
  • Build strong partnerships with Product, Sales, and Customer Success teams.
Requirements
  • 5+ years product marketing experience in Global SaaS (HR tech is a plus)
  • Proven track record driving revenue through strategic marketing initiatives
  • Master storyteller with exceptional positioning and GTM execution
  • Strong analytical mindset for data-driven campaign optimization
  • Outstanding communicator and presenter, especially in B2B sales contexts
What We Offer
  • A dynamic and fast-paced work environment
  • Ongoing opportunities for professional growth and development
  • A collaborative team environment

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