
Creative Leader
4 days ago
About the Role:
- We are looking for a highly skilled and strategically driven Group Head to lead conceptual thinking, elevate content quality, and drive impactful storytelling across brands.
- This is an individual contributor role, and while team leadership is not a fixed requirement, it may evolve based on business needs.
- The ideal candidate should bring a strong understanding of branding, campaign development, and audience-first messaging, along with an ability to work independently while influencing creative direction across projects.
Key Responsibilities:
- Develop and lead content creation across major campaigns and key brand touchpoints – digital, print, video, and social.
- Translate marketing strategies into clear and compelling ideas that resonate with target audiences.
- Collaborate with Creative Directors, Designers, Strategists, and Account Managers to ensure the content aligns with creative vision and campaign goals.
- Presentation of ideas and content to clients with confidence, articulating strategic thinking behind concepts and revisions.
- Maintain consistency of tone, voice, and messaging across different brands and platforms.
- Independently manage multiple projects and deadlines while upholding quality standards.
- Stay on top of content, cultural, and platform trends to ensure relevance and innovation in content.
- Provide mentorship or guidance to junior writers when required.
Qualifications & Skills:
- 7-9 years of experience in writing, preferably in a creative agency setup.
- A strong portfolio showcasing a range of campaign work across different industries and formats.
- Excellent conceptual and strategic thinking ability, paired with top-notch writing skills.
- Proven experience in brand storytelling, campaign ideation, and persuasive content creation.
- Exceptional communication and presentation skills, with client-facing experience.
- Deep understanding of digital platforms, audience behavior, and integrated marketing principles.
- Detail-oriented with strong proofreading and editing capabilities.
- Ability to work independently and deliver under tight deadlines.
Bonus Points:
- Familiarity with content management systems and project management tools.
- Experience working in a fast-paced environment and meeting tight deadlines.
- Strong network of contacts in the industry.
- Passion for staying up-to-date with industry trends and best practices.
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