Marketing Director

4 weeks ago


Mumbai, Maharashtra, India Axis Bank Full time
About the Role

The Marketing Department plays a crucial role in promoting the Axis Brand and building scale for subsidiaries. As a Marketing Manager-Burgundy Private, you will manage the sustained engagement plan for existing Burgundy Private customers by curating and executing high-quality events and experiences.

Key Responsibilities
  1. Develop a comprehensive event and engagement calendar in collaboration with business stakeholders.
  2. Partner with agencies and partners to execute events, capitalizing on them to create impactful social media content.
  3. Track and monitor event effectiveness, presenting performance and learnings to management regularly.
  4. Develop and maintain a strong brand identity, ensuring consistency in communication across all touchpoints.
  5. Stay updated on industry trends, competitor activities, and market research to enhance marketing efforts.
  6. Provide insights and recommendations to stay ahead of the competition.
Qualifications
  1. MBA in Marketing.
  2. 4-6 years of experience in marketing luxury brands.
About Axis

Axis Bank is one of India's most trusted banks and the third-largest in the private sector. Our customer-centric approach is powered by robust infrastructure, advanced technology, and a large talent pool.



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