Public Relations Specialist

4 weeks ago


Mumbai, Maharashtra, India Burson APAC Full time
Job Title: Public Relations Specialist

At Burson APAC, we are seeking a highly motivated and experienced Public Relations Specialist to join our team in Mumbai. The ideal candidate will have a strong background in public relations, with a minimum of 1-1.5 years of experience in managing clients in the Sports & Lifestyle sector.

Key Responsibilities:

  • Stay updated on clients, their industries, and competitors by actively reading articles, press materials, marketing collateral, and strategy documents.
  • Help organize and participate in client brainstorm meetings and calls, and make informed recommendations.
  • Draft high-quality client-facing communications with minimal assistance.
  • Understand the media landscape and develop customized media lists for clients.
  • Build media relationships and leverage relevant knowledge to benefit clients.
  • Assist in press materials development and support the preparation of press events.
  • Stay updated on social media trends and build relationships with key influencers and community contacts.
  • Assist senior members in developing case studies and new business proposals.

Requirements:

  • Educational Qualification: Graduate or Postgraduate in any stream or professional qualification in public relations or marketing communication.
  • Experience: Minimum 1-1.5 years of experience in public relations.

Interested candidates can share their resumes with namrata.dey@bcw-global.com.



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