Digital Advertising Operations Specialist

5 days ago


Gurgaon, Haryana, India The Knot Worldwide Full time

**About The Role And Our Team**

The Digital Advertising Operations Specialist is responsible for coordinating all aspects of digital post-sales advertising campaign coordination, including ad trafficking, technical support, performance reporting, analysis, and creative trafficking across display channels.

  • Coordinate efforts with various groups within the organization to reach a common goal.
  • Monitor campaign performance, communicate campaign status, collect creative assets, and ensure they meet technical specifications.
  • Test online ads, troubleshoot online ad issues, analyze, and distribute campaign performance reports.

This position may also be responsible for project management of custom production campaigns and new ad products as determined by the business unit. To succeed in this role, you will need effective project management skills, demonstrated ability to work under tight deadlines, and excellent written and verbal communication skills for internal and external communications.

Responsibilities:

  • Effective project management skills with proven ability to work with various groups to reach a common goal.
  • Demonstrated ability to work under tight deadlines, communicating timelines and urgency effectively with stakeholders.
  • Creating ad copy and landing pages that are optimized for conversion and relevance.
  • Able to bridge communication between technical and non-technical teams.
  • Capable of gathering and filtering complex data, providing insight related to analytics and revenue recognition.
  • Excellent written and verbal communication skills for internal and external communications with senior sales and agency executives.
  • High degree of initiative and proven ability to execute both individually and as a team.
  • Manage multiple client accounts simultaneously and prioritize workload effectively.
  • Troubleshoot and resolve technical issues with campaigns running through Google Ad manager.


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