Senior Account Manager Analytics

5 days ago

Gurgaon, Haryana, India VML Full time

Senior Account Manager Analytics

VML is a global marketing agency that delivers business transformation through digital, customer experience and performance media. We are seeking an experienced Senior Account Manager to fill the role of Senior Account Manager Analytics. In this position, you will play a critical role in driving growth and enhancing conversions for our clients.

Main Responsibilities:

  • Develop and execute controlled experiments, including A/B tests, adobe target etc. to gauge the impact of alterations on conversion rates.
  • Collaborate with internal teams and external partners to identify areas of improvement and develop strategies to amplify conversion rates.
  • Effectively communicate the value proposition of initiatives to stakeholders, highlighting outcomes and successes.
  • Analyse user data to identify trends and patterns that inform strategic decisions and drive growth.
  • Serve as a liaison between departments, fostering teamwork and collaboration towards shared objectives.

Requirements:

  • 8+ years of experience in a senior account management role with a focus on analytics and test and learn.
  • Proven track record of driving growth and enhancing conversions.
  • Strong analytical skills, attention to detail, and problem-solving skills.
  • Excellent communication and interpersonal skills.

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