
Senior Content Strategist
1 day ago
A highly skilled content strategist is required to develop and execute a compelling brand strategy across our retail brand. This role will lead the creation and implementation of engaging content, drive website traffic and conversions, and manage a small team.
Main Responsibilities:- Create comprehensive content plans that meet business objectives.
- Optimise content using SEO principles to improve search engine rankings and drive organic traffic.
- Analyse content performance and conversion metrics to inform data-driven decisions.
- Manage agency relationships and oversee the work of direct reports.
- Proven experience in content strategy development and execution.
- Expertise in SEO principles and content optimisation techniques.
- Strong analytical skills with the ability to interpret data and inform business decisions.
- Effective leadership and team management skills.
Key Performance Indicators (KPIs):
• Website traffic
• Conversion rates
• Social media engagement
• Search engine rankings
Benefits:
This role offers a competitive salary, excellent benefits package, and opportunities for career growth and professional development.
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