
Social Media Content Specialist
1 week ago
Our ideal candidate will drive growth and engagement across fan pages by creating high-quality content, publishing daily shorts, and designing static posts.
- Content Production (60%): Develop a content strategy that resonates with our audience, including videos, stories, and graphics.
- Create high-quality videos weekly (Reels/Shorts, testimonials, event highlights)
- Publish daily shorts across YouTube & social media
- Design static posts weekly (graphics, carousels, stories)
- Update weekly Google My Business posts
To achieve follower growth & engagement rates, you'll share updates (photos, events, announcements) and drive Google reviews/month per location.
In this role, you'll execute localized digital campaigns/month, train students to create content via Social Media Clubs, and track/report KPIs with actionable insights.
Performance Metrics:
- Videos/week | Daily shorts | Static posts/week
- Follower growth (MoM) | Engagement rate
- Google reviews/location/month
Requirements:
- Graduate (Marketing, Mass Comm., or related field)
- Years in social media marketing with focus on short-form video
- Hands-on with Canva, CapCut, Premiere Pro
- Proven track record in achieving MoM account growth
- Strong communication, organizational, and collaboration skills
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