Fashion Marketing and Public Relations Professional

1 day ago

Tiruchi, Tamil Nadu, India beBeeMarketing Full time ₹ 40,000 - ₹ 60,000

Unlock your career in fashion marketing and public relations with this exciting internship opportunity.

Alore, a metropolitan wear brand, is seeking a highly motivated and creative individual to join their team as a Marketing and Public Relations Intern.

This role offers a unique chance to gain hands-on experience in campaign development, content creation, market research, media outreach, press releases, and brand messaging.

The ideal candidate will have a degree in business, marketing, or fashion from a reputable institution and be available for an internship period of 4-6 months.

Experience in high fashion is preferred, but not required.

Responsibilities:

  • Campaign Development: Create and implement innovative marketing strategies that promote unique designer labels and products
  • Content Creation: Develop engaging content for various platforms, including social media, blogs, and newsletters, to enhance brand visibility and connect with the target audience
  • Market Research: Conduct thorough research on current fashion trends, consumer preferences, and competitors to inform marketing strategies and identify opportunities for growth
  • Media Outreach: Build and maintain relationships with fashion journalists, bloggers, and influencers to secure coverage for Alore's designers and collections
  • Press Releases: Assist in writing and distributing press releases and other communication materials to promote events, launches, and collaborations
  • Brand Messaging: Contribute to the development of brand identity by ensuring consistent messaging across all marketing and PR materials
  • Social Media Management: Manage social media accounts, including content scheduling, engagement with followers, and monitoring analytics to assess performance
  • Reporting: Track and report the effectiveness of marketing and PR campaigns, providing insights and recommendations for improvements

Qualifications:

  • Candidates should have graduated with a degree in business/marketing/fashion from a reputable institution
  • Candidates are expected to be available for an internship period of 4-6 months
  • Candidates with experience in High fashion are preferred

Benefits:

  • Stipend: 10k
  • Duration: 4-6 months
  • Office Location: Cooke Town

What You'll Gain:

This internship involves working closely with the founder and networking with upcoming fashion designers/creators. It's a fantastic opportunity to develop your skills, build your professional network, and make a real impact in the fashion industry.

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