Senior Visual Design Specialist for Performance Marketing
2 weeks ago
We are seeking a highly skilled and motivated Senior Visual Design Specialist to join our team at Cityfurnish. As a key member of our marketing team, you will play a vital role in creating visually compelling and high-performing designs across various digital platforms.
Your primary responsibility will be to design eye-catching performance marketing ads, edit engaging videos, enhance creative outputs using AI tools, produce social media content, and develop website creatives to drive engagement and conversions.
Responsibilities:- Performance Marketing Ads:
- Create visually engaging and high-converting ads for digital marketing campaigns (Google Ads, Facebook Ads, Instagram Ads).
- Collaborate with the marketing team to understand campaign objectives and target audiences.
- Optimize ad creatives based on performance data and A/B testing results.
- Video Editing:
- Edit and produce engaging videos for social media, websites, and ads.
- Add animations, effects, and visual elements to enhance the video content.
- Work with raw footage to create polished final products that align with campaign goals.
- AI Tools Knowledge:
- Utilize AI-powered design tools to enhance creative workflows and efficiency.
- Stay up to date with the latest AI tools and techniques to improve design quality and creativity.
- Experiment with AI tools to create innovative and unique visual content.
- Social Media Content:
- Design compelling graphics for social media posts, stories, and advertisements.
- Ensure consistency in visual style across all social media platforms.
- Collaborate with the social media team to create content aligned with brand strategy.
- Website Creatives:
- Design visually appealing and functional graphics for the company's website.
- Work closely with the web development team to ensure accurate implementation of design concepts.
- Optimize website creatives for performance and enhanced user experience.
- 6 months to 1 year of experience in a similar graphic design role, preferably in performance marketing or digital marketing.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) and other design tools.
- Familiarity with AI-powered design tools and techniques.
- A strong portfolio that showcases a range of design skills, including ads, videos, social media content, and website graphics.
- Excellent visual storytelling and typography skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong communication and collaboration skills.
- $80,000 - $100,000 per annum, depending on experience.
- A dynamic and supportive work environment.
- Ongoing training and development opportunities.
- The chance to work with a fun-loving team and contribute to the growth of Cityfurnish.
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