
AdTech Innovator
1 week ago
Erode, Tamil Nadu, India
beBeeAdtech
Full time
₹ 15,00,000 - ₹ 20,00,000
AdTech StrategistWe seek a visionary AdTech expert to drive revenue growth through innovative technology and yield optimization.
Job Responsibilities:
- Revenue Growth:
- Develop and execute strategies to maximize yield across programmatic channels (open auction, PMP, programmatic direct).
- Monitor eCPM, fill rates, ad load, and ad vital metrics to continuously improve monetization.
- AdTech Integration:
- Lead integration of SSPs, DSPs, ad exchanges, data partners, and header bidding solutions.
- Drive adoption of advanced AdTech solutions (Prebid, Open Bidding, server-to-server setups).
- Platform & Infrastructure Ownership:
- Manage and optimize ad server configurations.
- Develop scalable solutions for AMP, mWeb, and app monetization.
- Innovation & Experimentation:
- Stay ahead of industry changes and innovations.
- Run controlled experiments and scale successful ones.
Requirements:
- 5–8 years of experience in AdTech or Programmatic Monetization.
- Strong understanding of the programmatic ecosystem.
- Hands-on expertise with Google Ad Manager, Prebid, and header bidding frameworks.
- Deep knowledge of AMP and app monetization dynamics.
- Strong technical skills and ability to troubleshoot integrations and platforms.
Why This Role Matters:
- Opportunity to shape the AdTech roadmap of a leading digital media business.
- Work on large-scale ad infrastructure powering millions of daily impressions.