
Digital Marketing Strategist
17 hours ago
We're seeking a skilled Digital Marketing Strategist to drive growth and brand awareness through targeted online campaigns.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies across multiple platforms, focusing on lead generation, conversions, and campaign optimization.
- Manage ad creatives, including script ideas, copy, and visuals that resonate with our target audience.
- Analyze campaign performance using tools like Meta Ads Manager, Google Ads, GA4, and Mixpanel to inform data-driven decisions.
- Deliver weekly reporting with clear metrics, such as cost per acquisition (CPA), click-through rate (CTR), cost per lead (CPL), and booking rate.
Necessary Skills and Qualifications:
- Proven experience working with early-stage startups and lean marketing budgets.
- A background in direct-to-consumer (D2C) products, wellness, healthcare, or mobile apps.
- Strong analytical skills and creative sensibility, with the ability to craft compelling stories that drive engagement.
- Reliability, responsiveness, and a strong interest in mental health or wellness – a plus for someone who shares our mission beyond metrics.
Engagement Options:
- Contract, monthly retainer, or freelance arrangement.
- Remote or hybrid work setup.
About This Role:
This is an exciting opportunity to join a fast-growing startup and contribute to the development of our therapy platform. If you're passionate about digital marketing and have a knack for creating engaging content, we'd love to hear from you.
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