Group Head
5 days ago
Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India), Dentsu India comprises of five leadership brands - Carat, dentsu X, iProspect, Dentsu Creative and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, Dentsu India operates in over 145 markets worldwide with more than 66,000 dedicated talented employees working together to reach the never before.
Job SummaryBrand within Dentsu International: Dentsu Creative
Job Title: Group Head - Copy
Location: Bengaluru
Key Responsibilities- Lead and inspire a team of copywriters, fostering a collaborative and innovative work environment.
- Develop compelling and persuasive copy content for traditional advertising campaigns, including print, radio, and television.
- Ensure all copy content is aligned with brand messaging and consistently communicates the agency's values and vision.
- Collaborate closely with art directors, designers, and other team members to create cohesive and effective advertising campaigns.
- Provide creative input and ideas during brainstorming sessions, contributing to the development of creative concepts and strategies.
- Stay updated with industry trends, consumer insights, and market developments to enhance the quality and effectiveness of copy content.
- Review and edit copy to ensure accuracy, clarity, and adherence to creative briefs.
- P present and pitch creative concepts to clients, explaining the rationale behind the copy strategy.
- Manage multiple projects simultaneously, ensuring deadlines and client expectations are met.
- Foster an environment of creativity, innovation, and continuous improvement within the copy team.
- Deliver award-worthy work.
Minimum 5 years of experience in a senior copywriting role, preferably within a mainline advertising agency.
Strong portfolio showcasing successful copy content for various traditional advertising mediums.
Proven leadership abilities with the capacity to guide and mentor a team of copywriters.
Excellent written and verbal communication skills, with a deep understanding of language and its nuances.
Knowledge of consumer behaviour, market trends, and effective advertising techniques.
Ability to collaborate effectively with multidisciplinary teams and clients.
Creative thinker with the capability to generate fresh and original ideas.
Strong project management skills, capable of managing multiple projects and meeting tight deadlines.
Proficiency in using relevant software and tools for copywriting and collaboration.
Bachelor's degree in Advertising, Marketing, Communications, or a related field (Master's degree preferred).
What We OfferBy joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people worldwide and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers, always learning and always listening to shape ideas, create culture and change behaviour.
We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.
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