Fashion Aesthetic Leader

4 days ago


Gurgaon, Haryana, India Andamen Full time

Fashion Aesthetic Leader

We are seeking a Fashion Aesthetic Leader to join our team and drive the development of our brand's visual identity. As a key member of our creative team, you will be responsible for shaping the aesthetic direction of our brand, ensuring consistency across all touchpoints, and driving business growth through your expertise.

Key Responsibilities:

  • Aesthetic Direction: Develop and execute a comprehensive aesthetic strategy that aligns with our brand vision and values.
  • Visual Identity: Design and develop visual identity elements, including logos, typography, color palettes, and imagery, that reflect our brand's unique personality and style.
  • Team Collaboration: Work closely with cross-functional teams to ensure seamless execution of creative projects and maintain a cohesive brand image.

Requirements:

  • 5-8 years of experience in a fashion, luxury, or high-growth D2C brand.
  • Deep expertise in brand positioning, digital creative strategy, and luxury aesthetics.
  • Mastery of paid ad creative best practices to optimize CTR & ROAS.
  • Proven ability to blend creative storytelling with business objectives.

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