Creative Wordsmith Wanted

1 week ago

Mumbai, Maharashtra, India beBeeCopywriter Full time ₹ 8,00,000 - ₹ 12,00,000
About the Role

BECO is a revolutionary home care brand focused on sustainability and eco-friendliness.

We offer plant-based, bamboo-based products that are highly effective and 100% chemical-free, providing environmentally conscious solutions without compromising quality. Our mission is to make the world a better place, one home at a time.

Job Description

We're seeking a skilled wordsmith who can craft compelling copy and tell engaging stories about our products.

If you think creatively, stay up-to-date with trends, and can write captivating content, this role is for you.

Key Responsibilities
  • Create bold, engaging copies that stand out in a crowded market.
  • Develop product-led stories that inform, engage, and entertain our audience.
  • Stay on top of topical trends to create content that sparks conversation.
  • Write hooks, taglines, and punchlines that resonate with our target market.
  • Collaborate with cross-functional teams to deliver impactful campaigns.
  • Maintain brand voice consistency while keeping content fresh and exciting.
  • Analyze copy performance, identify areas for improvement, and iterate quickly.
Requirements
  • 1–3 years of experience in copywriting, content creation, or creative roles.
  • A knack for wordplay, humor, and cultural relevance.
  • Strong storytelling abilities across short-form and digital-first formats.
  • Familiarity with social media, pop culture, and internet trends.
  • Ability to work in a fast-paced environment and adapt to changing priorities.
  • A keen eye for detail and an instinct for what makes people stop, laugh, and share.
Bonus Points
  • A portfolio showcasing your writing skills, including taglines, memes, or viral posts.
  • The ability to switch between different tone and styles to match our brand's unique voice.
  • A willingness to experiment, take risks, and push creative boundaries.

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