Senior Public Relations Specialist
3 days ago
Job Overview:
Serve as a strategic Communications professional, delivering exceptional services to clients.
Main Responsibilities:
- Liaise daily with clients and stakeholders via phone and email
- Build strong relationships and networks with colleagues, clients, and marketing teams
- Manage the PR aspect of a possible crisis
- Manage client expectations and ensure 100% client satisfaction
- Provide clients with information about new opportunities and project progress
Media Monitoring & Coverage:
- Monitor media (traditional and digital), including newspapers, magazines, journals, broadcasts, social media, podcasts, blogs, and newswires
- Collate, analyze, and evaluate media coverage
- Track publications and websites for opportunities
Campaign Management:
- Plan and execute communications strategies and campaigns
- Strategize, enable execution, and create quarterly roadmaps
- Prepare briefs, scripts, campaign taglines, and responses for interviews
- Write and disseminate press releases, articles, and features to targeted audiences
- Promote news stories and features through various channels
Additional Responsibilities:
Develop and implement proactive media relations, creative campaigns, and event management to drive brand awareness and reputation.
Key Performance Indicators:
- Client satisfaction ratings
- Media coverage and impressions
- Project success rates
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