
Creative Content Strategist
1 week ago
Job Title: Senior Content Writer
Job Description:
We are seeking an accomplished content strategist and solutions lead to join our leadership team. This role requires a strategic thinker and high-caliber content professional capable of delivering impactful, research-driven content that aligns with our marketing philosophy.
The ideal candidate will have a proven track record in creating high-performance B2B/B2C content, especially within technology, consulting, and vertical-specific domains including retail, manufacturing, engineering, pharma, BFSI, and education.
This is a client-facing, fast-paced role that demands a blend of technical expertise, creative storytelling, and operational excellence. The successful candidate will work closely with our marketing team to produce content that seamlessly integrates the latest tech tools and human insights, ensuring rapid delivery of high-quality assets.
Key Responsibilities:
- Develop and execute comprehensive content strategies that support clients' offerings and client marketing objectives.
- Create, edit, and optimize high-impact content for digital platforms, including web pages, blogs, whitepapers, case studies, solution briefs, infographics, press releases, and thought leadership articles.
- Produce authoritative thought leadership pieces, ghostwritten articles for CXOs, and executive content that position the customer as industry pioneers.
- Conceptualize and storyboard content for long-form articles, podcasts, corporate videos, webinars, and multimedia assets aligned with our focus.
- Develop compelling marketing assets such as campaign landing pages, service portfolios, solution kits, brochures, and info-graphics to support lead generation and sales efforts.
- Leverage industry data, market research, and emerging tech trends to produce credible, relevant, and future-ready content.
- Integrate latest marketing automation tools and analytics to produce high-quality content swiftly and efficiently.
- Use SEO and analytics tools to track content engagement and measure impact.
- Organize and prioritize multiple projects, ensuring timeliness, quality, and client satisfaction.
- Stay updated on industry trends, emerging content formats, and technological advancements to continually enhance content effectiveness.
Qualifications & Skills:
- Bachelor's degree in Communications, Journalism, Marketing, or related field; Master's preferred.
- 5-6 years of experience in strategic content development within tech, consulting, or marketing domains.
- Portfolio demonstrating diverse, high-impact content across formats and industries.
- Proficiency with content management systems, SEO, analytics, and marketing automation tools.
- Strong organizational skills and ability to multitask.
- Proactive, strategic thinker with a results-oriented mindset.
Work Environment:
Based at Noida office, with limited WFH flexibility if required. Work schedule: Monday to Saturday.
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