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Marketing Operations Specialist

2 weeks ago


India QS I-GAUGE Full time
Job Description

We are seeking a highly organized and motivated Marketing Operations Specialist to join our QS I-GAUGE team.

Key Responsibilities:
  • Operations & Campaign Management:
    • Manage marketing trackers to ensure seamless workflow and task management.
    • Plan and execute targeted email campaigns using tools like Mailchimp or mail merge.
    • Maintain and organize marketing databases, ensuring accuracy and usability.
    • Design and implement forms for data collection and campaign-related activities.
  • Social Media & Content Management:
    • Create, schedule, and manage engaging social media content to boost visibility and interaction.
    • Monitor engagement, respond to interactions, and analyze trends to optimize content strategies.
    • Design basic visual content for campaigns, presentations, and social media using tools like Canva.
  • Event Coordination:
    • Assist in planning and executing both onsite and virtual events, managing vendors and logistics.
    • Support post-event follow-up activities, including feedback collection and performance reporting.
  • Website & Analytics:
    • Regularly update website content to align with ongoing campaigns and initiatives.
    • Analyze website performance and provide recommendations for optimization.
  • Collaboration & Strategy:
    • Work closely with cross-functional teams to ensure effective execution of marketing strategies.
    • Contribute to the development and implementation of standardized marketing processes.
Requirements:
  • Experience: 1-2 years of marketing experience, preferably in the education sector.
  • Education: An MBA in Marketing or a related field is advantageous.
  • Skills:
    • Strong business acumen and a process-oriented mindset.
    • Proficiency in MS Office (Word, Excel, PowerPoint).
    • Familiarity with tools like Canva, Mailchimp, and website management platforms is beneficial.
    • Excellent communication and interpersonal skills.
    • High attention to detail and strong organizational capabilities.

We welcome creative, organized, and passionate individuals to our marketing team. If you're enthusiastic about making an impact in the education industry, we would love to hear from you.