Content Marketing Strategist
4 weeks ago
We are seeking a highly skilled Content Marketing Manager to join our team at Daxko India. As a key member of our marketing team, you will be responsible for developing and executing content marketing plans to drive brand awareness, customer engagement, and lead generation across inbound and outbound channels.
Key Responsibilities
- Develop and execute a content marketing plan that aligns with the organization's objectives and target audiences.
- Collaborate with cross-functional teams to create high-performing content across various channels.
- Leverage SEO best practices and keyword research to create SEO improvement plans and optimize content for search engines.
- Analyze content performance and engagement metrics to identify trends and optimize strategy.
- Contribute to editorial calendar planning and ensure timely delivery of content across multiple channels.
- Leverage best practices and tools to speed up delivery and content performance.
- Collaborate with the design team to create visually appealing and on-brand assets.
- Stay up-to-date with industry trends and best practices to continually refine and improve the content marketing strategy.
- Bachelor's degree in a relevant field such as Marketing, Business, or Journalism.
- Two to Four years of relevant content marketing experience, including strategy development, content creation, and performance analysis.
- Proven track record of driving brand awareness, engagement, and lead generation through content marketing initiatives.
- Deep knowledge of SEO best practices and their application in content marketing.
- Exceptional verbal and written communication skills, with a strong understanding of grammar, style, and tone.
- Ability to generate audience segmentation and targeting to create tailored content for different customer personas.
- Strong analytical and data-driven decision-making skills, with the ability to use insights to optimize content strategy and performance.
- Excellent project management skills, with a proven ability to meet deadlines and manage multiple tasks simultaneously.
- Strong collaboration and interpersonal skills, with the ability to work effectively with cross-functional teams.
We offer a dynamic and supportive work environment, with opportunities for growth and development. Our benefits package includes a hybrid work model, leave entitlements, and a range of other perks.
We are committed to diversity and inclusion, and we welcome applications from candidates from diverse backgrounds.
Please submit your application, including your resume and a cover letter, to [insert contact information].
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