Digital Marketing Specialist

7 days ago

Hyderabad, Telangana, India NxtWave Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at NxtWave. As a key member, you will be responsible for managing day-to-day social media activities, creating engaging content, fostering community engagement, and tracking performance across all platforms.

Key Responsibilities:
  • Content Creation and Publishing: Develop, curate, and schedule captivating content (posts, stories, Reels, etc.) across platforms like Instagram, Facebook, YouTube, and LinkedIn, ensuring brand consistency in tone and style.
  • Community Management: Monitor and respond to comments, messages, and queries in a timely and professional manner to enhance community engagement, manage and grow social media audiences across platforms by engaging with followers and identifying potential influencers for collaboration.
  • Campaign Support: Assist in executing social media campaigns for launches, events, and promotions, ensuring all content aligns with the brand's goals, collaborate with the performance marketing team to boost content and manage paid social campaigns as needed.
  • Performance Tracking & Reporting: Track, analyze, and report on key metrics, providing insights into audience growth, engagement, and the performance of individual posts and campaigns, prepare weekly and monthly social media reports to identify areas for improvement and success.
  • Trend Monitoring & Innovation: Stay updated with the latest social media trends, algorithm updates, and platform features to ensure the brand remains ahead of the curve, recommend new ideas, tools, and creative strategies to drive innovation and audience engagement.
Requirements:
  • Bachelor's degree in marketing, communications, or a related field.
  • 6-12 months of experience in social media management, content creation, or digital marketing.
  • Strong understanding of major social media platforms (Instagram, YouTube, and LinkedIn).
  • Excellent communication skills, both written and verbal.
  • Creative mindset with the ability to think strategically.
  • Ability to multitask and work in a fast-paced environment.
What We Offer:

We offer a competitive salary of $50,000 per year, based on industry standards and your level of expertise, along with opportunities for growth and development within the company.

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