Marketing Campaign Lead

3 days ago


Gurgaon, Haryana, India College Dekho Full time

Are you a marketing professional looking for a challenging role that involves driving business growth and lead generation? We are seeking a highly skilled Marketing Campaign Lead to join our team at College Dekho.

In this role, you will be responsible for developing and implementing marketing strategies and campaigns that align with the overall business goals for clients (universities and colleges). The ideal candidate will have prior experience in traditional marketing tactics such as print and radio advertisements, direct mailers, OOH, below-the-line marketing, events, and a good understanding of digital marketing.

Key Responsibilities:

  • Developing and implementing marketing strategies and campaigns that align with the overall business goals for clients (universities and colleges)
  • Taking briefs, planning, and executing brand awareness activities/campaigns with clear lead and conversion deliverables
  • Planning and organizing events for clients and the enterprise business
  • Preparing and presenting fortnightly and monthly/annual reports to stakeholders

Requirements:

  • MBA from a Tier 1/2 management institute with 3-5 years of experience in marketing, advertising, media planning, digital marketing, and events/BTL
  • Excellent interpersonal and leadership skills to build and sustain relationships with clients
  • Strong analytical and strategic thinking skills to develop effective marketing campaigns
  • Able to work independently with minimal supervision and as part of a team

Salary: ₹80,000 - ₹1,20,000 per month depending on experience and qualifications


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