
Chief Brand Innovator
15 hours ago
We are seeking an accomplished Senior Creative Strategist to spearhead our team's creative initiatives.
- Develop and execute innovative marketing strategies for various brands across multiple industries, encompassing campaign planning, ideation, scriptwriting, and copywriting.
- Collaborate with the New Business team to create novel ideas and showcase them in pitches.
- Present comprehensive creative plans to clients for any campaign or narration of a script on any brand.
- Maintain high standards for creative work and explore opportunities for recognition through industry awards.
- Report to the Creative Lead, who provides direction, feedback, and references for campaigns and other creative tasks.
- Work closely with the Integrated Solutions Team (account planning + client servicing) on daily tasks, from topical posts to annual campaign strategies.
- Provide visual direction to the graphic design team on ideas and concepts generated by your team.
- Break down briefs for junior creatives to ensure a smooth and efficient process.
- Manage revisions based on internal or external feedback and set realistic timelines that balance ideation and finesse with client goals.
- Present key aspects of the production process, from idea to final product upload, whether for an event, shoot, post, or creative articulation.
- Conduct in-depth research on brands, competition, target audiences, and stay up-to-date on industry trends and news.
Key Skills:
- Strong creative thinking and problem-solving skills.
- Ability to develop value-added, interactive strategies and presentations for pitches to convert clients.
- Knowledge of industry trends and competitor offerings.
- Excellent communication and collaboration skills.
- Ability to manage junior creative resources and provide direction.
- Strong presentation skills.
- Attention to detail and ability to handle multiple projects.
- Proficiency in Microsoft Office Suite and Adobe Creative Suite.
- Understanding of target audience and ability to create engaging content.
- Knowledge of moment marketing campaigns and ability to propose topical content based on trending conversations.
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