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Digital Media Specialist

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Kolkata, West Bengal, India beBeeDigital Full time ₹ 20,00,000 - ₹ 25,00,000
Job Title:

We are seeking a seasoned Digital Media Strategist to lead our digital media efforts.

With a strong technical knowledge base and 3+ years of experience, you will be responsible for managing and delivering best-in-class paid digital media campaigns for top brands.

  • Develop and execute day-to-day paid search and social campaigns.
  • Review and manage client data to ensure optimal campaign performance.
  • Track and report on campaign results, analyze data, and participate in weekly calls.
  • Generate campaign reports, handle pacing, QA, and trafficking.
  • Provide initial insights on campaign trends to executives and planners.

Requirements:

  • Logical thinker with a solution-oriented approach.
  • Excellent communicator with strong analytical skills.
  • Experience in successfully running performance-based campaigns.
  • Able to work independently and demonstrate self-starter qualities.
  • Good understanding of various digital marketing functions.
  • Strong Microsoft Excel skills.
Key Responsibilities:

This role offers extensive exposure to Google Ads and Social Media advertising across platforms like Meta, TikTok, Snapchat, and Twitter.

Responsibilities include:

  1. Executing daily paid search and social campaigns.
  2. Managing client data and ensuring optimal campaign performance.
  3. Tracking and reporting campaign results.
  4. Generating campaign reports and handling pacing, QA, and trafficking.
  5. Providing initial insights on campaign trends.
Benefits:

This role provides an opportunity to work on high-profile campaigns and develop your skills in digital marketing.