
Digital Content Specialist
6 days ago
About the Role
We are seeking a skilled Content Creator to develop engaging content that supports our product marketing and inbound strategy.
The ideal candidate will create high-quality content for various channels, including web, blogs, white papers, presentations, and social media, while supporting lead generation and digital marketing efforts.
The role includes creating complex technology use cases in simple text, writing concise copy or stories, managing inbound marketing campaigns, working with the product team to align marketing messaging with the product roadmap, and collaborating with technical teams in designing UX and visual elements.
Main Responsibilities:
- Develop content for various channels, including web, blogs, white papers, presentations, and social media
- Create complex technology use cases in simple text
- Write concise copy or stories
- Manage inbound marketing campaigns
- Work with the product team to align marketing messaging with the product roadmap
- Collaborate with technical teams in designing UX and visual elements
Requirements:
- Strong English language skills
- Prior experience in content marketing and content writing for software companies
- Experience in running and optimizing digital campaigns across social media, Google Ads, email, and other channels
- Understanding of online presence, including website updates, SEO efforts, and analytics tracking
- Proficiency in Microsoft Office and Adobe Creative Cloud or similar designing tools
- Able to explain technical concepts to end-users
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