Content Strategist
6 days ago
Role Summary
The Starter Labs is seeking a skilled Content Strategist to join our team. As a Content Strategist, you will be responsible for developing and implementing content strategies that align with our brand's voice, tone, and messaging guidelines.
Key Responsibilities
- Brand Understanding & Alignment
- Decode the brief as shared by supervisors, identifying brand requirements and identity, target audience, etc.
- Maintain a deep understanding of the brand's voice, tone, and messaging guidelines, ensuring all content aligns with the brand's identity and values.
- Produce high-quality, original, and creative written content that aligns with the brand's voice, tone, and style guidelines.
- Write clear, concise, and persuasive copy for various marketing materials, including advertisements, product descriptions, website content, social media posts, email campaigns, blog content, scripts, and storyboard.
- Review and revise content to ensure accuracy, clarity, and adherence to brand standards.
- Conduct research to understand the target audience demographics, preferences, and behavior to tailor messaging effectively.
- Stay up-to-date on industry trends and best practices to create innovative content.
- Follow internal TATs.
- Adhere to documented SOPs.
Requirements
To be successful in this role, you will need to have excellent writing and communication skills, as well as the ability to work independently and as part of a team. You should also have a strong understanding of branding and content marketing principles.
What We Offer
The Starter Labs offers a dynamic and supportive work environment, with opportunities for professional growth and development. We are committed to helping our employees achieve their career goals and providing them with the tools and resources they need to succeed.
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