Data Analyst

7 days ago


Bengaluru, Karnataka, India Nielsen Full time

At Nielsen, we believe in fostering a culture of continuous growth and improvement. As an Ad Intel Data Analyst, you will play a critical role in our team's efforts to develop and maintain accurate reference data for brands, parent companies, and product categories.

The ideal candidate will possess strong research skills, with the ability to verify and maintain data according to established guidelines. Familiarity with digital advertising brands and creative characteristics is essential, as is knowledge of other media and advertising industry trends.

Your primary responsibility will be to research and verify new brands and parent companies added through the harmonization process. You will work closely with other team members to ensure accurate and consistent data classification, using established business rules and timelines.


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