Social Media Content Specialist

4 days ago

Meerut, Uttar Pradesh, India beBeeCybersecurity Full time ₹ 8,00,000 - ₹ 12,00,000

About the Role

Do you have a knack for simplifying complex ideas into captivating content? We are seeking an experienced professional to build and maintain our online presence, drive conversations, and craft compelling stories that resonate with our audience.

You will be responsible for developing and executing a comprehensive social media strategy across multiple platforms, creating engaging content, and collaborating with our team to deliver innovative campaigns. Your goal will be to establish us as a thought leader in the industry, foster a strong online community, and stay ahead of the curve on cybersecurity trends.

  • Create and execute a cohesive social media plan aligned with our brand objectives.
  • Transform technical updates and product features into informative, shareable content that sparks interest and debate.
  • Collaborate with our design and content teams to develop creative campaigns that capture attention and drive engagement.
  • Develop and maintain a content calendar that highlights key milestones, product launches, and industry events.
  • Pursue initiatives that promote brand awareness, thought leadership, customer storytelling, and security awareness.
  • Analyze performance metrics to inform data-driven decisions and optimize our social media strategy.
  • Engage with our online community, fostering relationships with industry leaders, customers, and fellow professionals.
  • Stay current with emerging cybersecurity trends and social media formats to ensure we remain relevant and innovative.

Requirements

  • 1-2 years of experience in social media or digital content roles (bonus points if it's for a tech or SaaS brand).
  • A talent for crafting clear, concise, and engaging copy that resonates with diverse audiences.
  • A solid understanding of platform dynamics for B2B marketing and ability to adapt to changing trends.
  • Familiarity with scheduling and analytics tools like Buffer, Hootsuite, or Sprout Social.
  • A keen eye for visuals - experience with Canva, Adobe Suite, or basic video editing is a plus.
  • Organized, detail-oriented, and comfortable juggling multiple deadlines and priorities.
  • A passion for storytelling, branding, and community building.

What We Offer

  • The opportunity to work with a cutting-edge cybersecurity company shaping the future of threat management.
  • Creative freedom to experiment with new ideas and formats.
  • A collaborative environment with a passionate team of marketers, designers, and security experts.
  • Exposure to global campaigns, high-impact events, and product launches.
  • The chance to grow in a fast-paced, innovation-driven environment.

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