Digital Content Specialist

1 week ago

Gulbarga, Karnataka, India beBeeCopywriter Full time ₹ 9,00,000 - ₹ 12,00,000
Senior Copywriter/Content Writer Role

About a dynamic creative role

We are reimagining global education access by partnering with top foreign universities and bringing their programs directly to India.

This is a hands-on job where you'll work closely with designers, marketers, and video teams to bring each university's offering to life through engaging and effective communication.

Key Responsibilities:

  • Write copy across various marketing formats including Google search and display ads, Meta and other social media ad captions, brochures, flyers, and student handbooks, website and landing page content, email marketing, and video scripts.
  • Adapt tone and messaging to fit each university brand and campaign objective.
  • Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs.
  • Participate in brainstorming sessions and creative reviews.
  • Optimize existing copy for clarity, engagement, and conversions.

Requirements:

  • 2–4 years of experience writing marketing copy, preferably in edtech, higher education, or a consumer-facing brand.
  • A strong portfolio showcasing digital ads, social content, and multi-format campaigns.
  • The ability to understand diverse audiences—and craft copy that resonates.
  • Sharp attention to detail, grammar, and storytelling.
  • Comfort working in a fast-paced, iterative environment.

Benefits

  • Be part of a mission-driven organization making global education more accessible.
  • Work with global university partners and cross-functional creative teams.
  • Grow in a dynamic environment where ideas and ownership matter.

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