Senior Digital Marketing Specialist

7 days ago

Delhi, Delhi, India beBeeDigitalMarketing Full time ₹ 15,00,000 - ₹ 20,00,000

Job Title: Digital Marketing Specialist

At our company, we are pioneering the future of Artificial General Intelligence with groundbreaking research and innovative AI products.

We aim to transform the future of applications through intelligent, autonomous solutions that drive unparalleled efficiency and growth. Our mission is to create a world where AI and human intelligence collaborate seamlessly to achieve extraordinary outcomes.

If you are passionate about AI and eager to be part of a team that is shaping the future, we are looking for a seasoned Digital Marketing Specialist to lead and optimize our performance marketing initiatives across multiple channels.

This role will be responsible for developing, executing, and managing paid marketing campaigns with the goal of driving user acquisition, maximizing return on investment (ROI), and scaling our customer base.

Required Skills:
  • B2B SaaS marketing experience is mandatory, with a deep understanding of SaaS sales cycles, customer lifetime value (CLV), and the need for ongoing user retention.
  • Expertise in paid media, analytics, and campaign optimization is essential for success in this role.
  • A proven track record of driving measurable results from performance marketing campaigns is necessary to meet business objectives.

Key Responsibilities:

  • Develop and execute performance marketing strategies across various digital channels to drive customer acquisition and revenue growth.
  • Lead the creation and management of paid campaigns across multiple platforms, ensuring alignment with business objectives and key performance indicators (KPIs).
  • Analyze campaign performance and continuously optimize bids, targeting, creatives, and messaging to ensure maximum ROI.
  • Monitor and manage daily, weekly, and monthly performance reports, ensuring campaigns stay on track and meet performance goals.
  • Conduct A/B testing and experimentation to optimize landing pages, ad creatives, and overall campaign performance.

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