Content Creation Specialist

1 week ago


Mumbai, Maharashtra, India Simple Logic IT Private Limited Full time
Job Title: Content Creation Specialist

Location: Vikhroli, Mumbai

About the Role:

We are seeking a highly skilled and creative Content Creation Specialist to join our dynamic marketing team. In this role, you will be responsible for producing high-quality, engaging, and informative written content that resonates with our target audience.

Key Responsibilities:

  • Create clear, compelling, and original content for various platforms, including blog posts, website pages, product descriptions, email newsletters, social media, white papers, case studies, and more.
  • Conduct keyword research and implement SEO best practices to ensure content is optimized for search engines and ranks well on Google and other search platforms.
  • Collaborate with the marketing and SEO teams to develop a content strategy aligned with business goals and audience needs.
  • Edit and proofread your own work as well as content created by others to ensure clarity, grammar, style, and consistency.
  • Understand our audience's interests and pain points to create content that resonates with them and encourages engagement (comments, shares, etc.).
  • Conduct thorough research on industry-related topics to ensure that content is accurate, relevant, and up to date.
  • Help maintain and adhere to a content calendar to ensure a consistent flow of content across all channels.
  • Work with other team members (designers, marketers, product teams) to enhance content with visuals, calls-to-action, and other elements.
  • Track and report on content performance using analytics tools (Google Analytics, social media insights, etc.), making adjustments as needed to improve engagement and conversion rates.

Qualifications:

  • Proven experience as a content writer, copywriter, or similar role.
  • Exceptional writing, editing, and proofreading skills with a keen attention to detail.
  • Familiarity with SEO best practices and content optimization strategies.
  • Strong research skills and the ability to quickly grasp complex topics.
  • Ability to work independently and manage multiple projects simultaneously.
  • Excellent time management and organizational skills.
  • A portfolio or writing samples that demonstrate your ability to produce engaging content (preferred).
  • Familiarity with content management systems (CMS) like WordPress is a plus.
  • Bachelor's degree in English, Journalism, Communications, Marketing, or related field (preferred).

Estimated Salary: ₹ 30,000 - ₹ 50,000 per month

Language: English



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