Global Project Lead
4 weeks ago
About the Role
We are seeking a highly skilled Global Project Lead - Congresses to join our dynamic team in Obesity Marketing at Novo Nordisk. As a key member of our Commercial GBS team, you will be responsible for developing and executing a branded congress strategy that aligns closely with brand objectives to maximize brand impact and presence.
Key Responsibilities
- Develop and execute a branded congress strategy that aligns with brand objectives.
- Lead the planning, execution, and assessment of global congresses, focusing on effective branded visibility and experience.
- Manage content tracks and utilize both personal and non-personal engagement channels, collaborating with cross-functional teams before, during, and after events.
- Enhance customer engagement across omnichannel efforts in partnership with the Congress Excellence and Digital Team for optimized reach and efficiency.
- Work with the Obesity HCP Marketing Director to plan annual congress participation, aligning goals with targeted healthcare provider (HCP) segments.
- Serve as a primary point of contact for HCP marketing stakeholders to optimize budgets and maximize ROI through informed recommendations.
- Act as a strategic partner for commercial brand teams, reporting on congress performance, sharing insights, and enabling the implementation of global initiatives across key regions and affiliates.
Requirements
We are looking for a candidate with a graduate degree in Pharma (B. Pharm), Science/Biotechnology (B.Sc.), or Medical Sciences; a Master's degree in Marketing from a reputable institution is preferred. The ideal candidate will have 10+ years of experience in Pharmaceutical/Healthcare industry managing/executing medical conferences/events. Experience in Digital Marketing is preferred, as well as a background in obesity therapy and multichannel engagement.
About Novo Nordisk
Novo Nordisk is a leading global healthcare company with a 100-year legacy of driving change to defeat serious chronic diseases. Our team is focused on changing the way obesity is viewed and managed today, creating impactful marketing strategies that engage healthcare professionals, aiming to improve the lives of people living with obesity and make obesity a healthcare priority.
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