Strategic Brand Manager
2 days ago
Royal Brothers is a leading motorcycle manufacturer in India, committed to delivering high-quality products and exceptional customer service.
We are seeking a highly experienced and strategic Senior Marketing Manager to join our team and help drive the next phase of growth for our brand.
**Our Vision:**
- To become the most trusted and respected motorcycle brand in India
**Our Mission:**
- To deliver high-quality products and exceptional customer service while driving business growth and customer engagement
**Responsibilities:**
- Develop and execute an annual marketing plan aligned with the company's overall business objectives
- Allocate marketing budgets effectively across various channels and campaigns to maximize ROI
- Monitor key performance indicators (KPIs) and adjust strategies as needed to optimize results
**Benefits:**
- Competitive salary of ₹60 lakhs - ₹1 crore per annum
- Opportunity to work with a leading motorcycle manufacturer in India
- Chance to develop and execute integrated marketing campaigns across multiple channels
- Collaborative and dynamic work environment
**Requirements:**
- 5+ years in marketing roles with at least 3 years in B2C or consumer-facing industries
- Demonstrated success in implementing marketing strategies and deep understanding of factors contributing to their effectiveness
- Comprehensive expertise in all verticals of marketing, including digital, traditional, content, social media, SEO, PPC, and analytics
- Proven ability to develop and implement successful marketing strategies that drive business growth and customer engagement
- Exceptional leadership and communication skills with ability to inspire and motivate a diverse team
- Data-driven decision-making approach with proficiency in marketing analytics and KPI tracking
- Innovative thinker with passion for creating compelling brand narratives and customer experiences
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred
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