
MarTech Specialist
22 hours ago
Vadodara, Gujarat, India
beBeeMarketing
Full time
₹ 1,00,00,000 - ₹ 1,50,00,000
Job DescriptionWe are seeking a skilled MarTech specialist to join our team. As a key member of the group, you will play a crucial role in helping organizations solve business challenges through technology.
Our clients span various industries, and we work with large enterprise, cloud-based, and marketing technology suites to empower them to make the most of their investments in an efficient manner, resulting in data-driven business outcomes.
In this role, you will leverage your expertise in Microsoft Dynamics 365 CE, PowerApps, custom plugins, workflows, and Power Automate to drive business success.
- Main Responsibilities:
- Diagnose and resolve integration issues between Microsoft Dynamics 365 CE and Marketo.
- Design and build scalable CE-side solutions including workflows, custom plugins, and Power Automate flows.
- Support development and testing of email invalid/bounce handling solutions within CE.
- Ensure data readiness and timely updates of key fields to enable marketing campaign execution, segmentation, and journey activation.
- Collaborate closely with business and IT stakeholders to align CE data structures and processes with business and campaign requirements.
- Strong hands-on experience developing within Microsoft Dynamics 365 CE, including PowerApps, custom plugins, workflows, and Power Automate.
- Proven experience integrating CE with external platforms, especially marketing automation tools like Marketo.
- Proficient in SQL for data validation, integration troubleshooting, and system debugging.
- Solid understanding Of marketing lifecycle data, including lead/contact status and email engagement tracking.
- Familiarity with email deliverability, suppression handling, and implications for data quality.