Data Insights Specialist
5 days ago
Company Overview
Zeno Group India is a dynamic and integrated digital-social agency that produces creative campaigns for local, regional, and global clients. Our mantra is 'Fearless work for Fearless Clients,' reflecting our commitment to innovation and excellence in the ever-evolving marketing landscape.
We are seeking an experienced Data Insights Specialist to join our Data & Analytics Hub team based in Mumbai. As a key member of our team, you will contribute to a culture of data-driven decision making and help advance the impact of analytics across Zeno Group.
Job Description
This is a unique opportunity to leverage your expertise in data analysis, reporting, and measurement projects. You will be responsible for working closely with our Director, Data & Analytics, based in Singapore, to coordinate work across various analytics projects in the region and globally.
You will use best-in-class tools and capabilities to support data and insight needs for integrated marketing across Zeno Group, mentor and manage junior team members, and take on new business data research and analysis projects to support growth.
As a seasoned professional, you will communicate complex concepts to non-technical stakeholders, translate ambiguous specifications into relevant analytics insights, and ensure high data integrity and reporting agility.
Required Skills and Qualifications
- 5+ years of experience in analytics, reporting, or measurement projects required.
- Experience in at least 3 social analytics, media monitoring, and using digital measurement tools such as Tableau, Google Analytics, Talkwalker, Cision, MuckRack, Meltwater, Newswhip, Brandwatch, Helixa, Traackr, BuzzSumo, Quid, Similar Web etc. required.
- Ability to conceptualize and perform data analysis, quantitative and qualitative, and have experience generating custom reports in Powerpoint or at least 1 BI tool such as Looker, PowerBI etc.
- Advanced Excel expertise required – confidence in vlookups, pivot tables, IF statements, creative formula creation, and troubleshooting is a must.
- An understanding of digital marketing and communications and the various metrics that are associated with them.
- Must be able to manage multiple projects independently and prioritize tasks.
- Working knowledge of data mining concepts: predictive analytics, mapping, collecting data from multiple data systems a plus.
- Demonstrate strong understanding of English language as mandatory requirement.
- Fluent in other languages used in APAC will be highly valued.
- Excellent presentation and communication skills.
Benefits
We offer a competitive salary of $120,000 per annum, which reflects the market rate for this role. We believe in investing in our employees' well-being, offering flexible work arrangements, generous vacation time, and access to mental health resources through our Be Kind to Your Mind program.
We value diversity, inclusivity, and employee resource groups, providing opportunities for growth, learning, and development. Join us and become part of a vibrant community that celebrates individuality and fosters a supportive environment for everyone.
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