Social Media Manager Position
6 days ago
We are seeking an experienced Digital Marketing Lead to oversee our social media marketing strategy, develop and execute Go-To-Market strategies for Shorts social marketing activations, and manage influencer campaigns.
This role will be responsible for briefing and working with agency partners, developing comprehensive market plans, and managing relationships with external partners. The ideal candidate will have a strong understanding of social media best practices, as well as experience in project management and marketing execution across channels and markets.
The successful candidate will be able to analyze complex data, identify trends and opportunities, and make informed decisions to drive business growth. They will also be able to work effectively in a fast-paced dynamic environment, handle multiple projects simultaneously, and maintain excellent written and verbal communication skills.
Key Requirements:
- BA/BS degree or equivalent experience in social media marketing and influencer marketing.
- Minimum 6-9 years of relevant experience in social media marketing and influencer marketing across agencies or client side.
- Strong understanding of the KOF Short Format Video Ecosystem in India, SFV influencers, cutting-edge social and marketing work in the market.
- Proficiency in project management and marketing execution across channels and markets.
- Good record of creativity and data-driven optimization, especially in social media marketing.
- Ability to work on multiple projects simultaneously in a fast-paced dynamic environment, handle complex budgets, and multiple campaigns.
- Excellent written and verbal communication skills.
- Strong understanding of social media best practices and campaigns in India and around the world, and the best Brands and Agencies.
- Experience in social analytics, knowledge of social media monitoring and listening tools.
- Strong strategic thinking and comfortable with data-backed decision-making.
- Demonstrated strong performance in prior roles, with independence, strong sense of ownership, and ability to form own point of view and recommendations.
- Proven team player, excellent interpersonal skills.
- Distinctive problem-solving and analysis skills and innovative thinking for campaign roll-out.
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