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Visual Design Specialist

2 weeks ago


Delhi, Delhi, India Rooter Full time

About the Role

We are seeking a skilled Visual Design Specialist to join our team at Rooter, a leading game streaming platform. As a key member of our design team, you will be responsible for creating high-quality visual assets that showcase our brand and enhance user engagement.

Responsibilities

  • Develop compelling graphics for app ads, banners, and social media posts, ensuring they align with our brand identity and messaging.
  • Design digital and print assets for various social media platforms, digital advertising, and websites, including website banners, social media graphics, email templates, browser banners, and landing pages.
  • Create motion graphics videos that deliver engaging and clear messages to target audiences, utilizing your expertise in animation tools such as Premiere Pro, Lightroom, and Character Animator.
  • Assemble and trim footage segments, arranging them in a coherent sequence to create engaging narratives that resonate with our target audience.
  • Create animated artwork and GIF's to align with our creative direction, incorporating sound, music, voiceovers, and overlay graphics to elevate the story and visual appeal.
  • Work closely with marketing and sales teams to understand campaign goals and target audiences, participating in client meetings and internal discussions to align design objectives with business needs.
  • Present finalized concepts to internal teams and clients, maintaining design trackers to ensure work is delivered within scope and timelines.

Requirements

  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects) and animation tools (e.g., Premiere Pro, Lightroom, Character Animator).
  • Experience in tools like Da Vinci/Blender/Cinema 4D.
  • Deep understanding of typography, visual aesthetics, simplicity, and whitespace principles.
  • An understanding of rotoscoping, color grading, sound design, and motion graphics.
  • Time management, multi-tasking, and excellent communication skills.
  • Ability to maintain a consistent brand identity across all visual materials.
  • Familiarity with web design principles and basic HTML/CSS.
  • Understanding of UX design principles and user-centric design approaches.
  • Awareness of visual trends, particularly in the entertainment and e-commerce sectors.

About Rooter

Rooter has transformed from being a Live Streaming Platform hosting India's largest community of gamers and creators to now also offering a marketplace called 'Rooter Shop' for digital gaming currencies. Our unique proposition as a tech consumer platform sitting at the convergence of three large macro trends - gaming, content, and commerce, gives us immense confidence to say that we're here for the long haul, building an enduring Gaming brand out of India.