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Digital Marketing Strategist
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We are seeking a highly skilled Digital Marketing Strategist to lead our YouTube channel and drive engagement. As the ideal candidate, you will have a proven track record of managing YouTube channels and developing successful video campaigns.
Key Responsibilities- Develop and execute the strategic vision for our YouTube channel, enhancing brand awareness and driving engagement.
- Lead content planning and production, ensuring videos align with our overall brand strategy and resonate with our audience.
- Oversee analytics, track performance metrics, and translate data into actionable insights to optimize content and engagement.
- Collaborate closely with marketing, design, and production teams to create compelling video content that effectively communicates our mission and value proposition.
- Manage community engagement initiatives, fostering relationships with viewers and responding to feedback to enhance viewer experience.
- Stay current with YouTube trends and algorithm changes to maximize visibility and growth.
- Bachelor's degree in Marketing, Communications, Media, or a related field; a Master's degree is a plus.
- 8+ years of experience in digital marketing, content strategy, or a similar role, with a deep understanding of YouTube as a platform.
- Proven experience in managing YouTube channels and a strong portfolio of successful video campaigns.
- Exceptional leadership and team management skills, with the ability to foster a collaborative and creative environment.
- Strong analytical skills with experience in leveraging data to drive content strategy and improvements.
- Excellent communication skills, both written and verbal.
- Passionate about tech interviews, career development, and making a difference in the lives of candidates.
