Brand Strategy Lead
2 weeks ago
Dentsu India is a leading advertising agency network in the country, part of the global dentsu International. We help our clients achieve meaningful progress through innovative brand strategies and creative solutions.
Job TitleWe are seeking an experienced Brand Strategy Lead to join our team.
Job DescriptionThis role requires a deep understanding of branding, consumer behavior, and market dynamics, with a proven track record of delivering exceptional results. You will lead a team of strategists, collaborate with cross-functional teams, and contribute to the agency's intellectual property.
- Develop big strategic platform ideas grounded in data and rich in insight.
- Serve as a visionary leader, guiding the development of creative brand strategies.
- Mentor team members, helping them grow and develop their skills.
- Act as a strong client and creative partner, driving the brand and business mission forward.
You will need to demonstrate a mastery of both qualitative and quantitative research, use all forms of data to uncover insights, and foster a collaborative work environment.
Key ResponsibilitiesThis role includes:
- Leading a team of senior brand strategists and planners.
- Collaborating with cross-functional teams to develop creative brand strategies.
- Contributing to the agency's intellectual property.
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