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Experienced Marketing Professional

1 week ago

Patna, Bihar, India PW (PhysicsWallah) Full time
Job Overview
As a Senior Marketing Associate at PW IOI, you will play a pivotal role in establishing our presence in the Patna region through effective offline marketing strategies. Our goal is to increase brand awareness and build long-lasting relationships with educational institutions.

Main Responsibilities
• Develop and maintain relationships with locals, educational institutions, and potential partners to drive business growth.
• Execute marketing campaigns designed to generate leads and expand the customer base.
• Implement and manage offline marketing strategies, including flyers, posters, events, and local initiatives to promote the brand and services.
• Identify and connect with schools in the local area to offer educational services, build partnerships, and establish a presence in the community.
• Plan and execute promotional campaigns in collaboration with local schools and educational events.
• Organize offline brand activations, events, and campaigns to promote PW IOI in the local community.

Qualifications and Skills
• Minimum of 2+ years of experience in offline marketing and sales, preferably in the education sector.
• Knowledge of offline marketing strategies and techniques.
• Experience in B2B sales or marketing, particularly in the education sector, is an advantage.
• Strong connections with local schools or educational institutions are highly preferred.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to plan, execute, and manage marketing campaigns independently.
• Self-motivated, goal-oriented, and able to work in a dynamic, fast-paced environment.
• Strong local network and understanding of the Patna educational ecosystem.
• Creative and strategic thinker, capable of organizing events and marketing campaigns.
• Energetic, proactive, and passionate about educational growth and development.

Key Attributes
This is an offline marketing role requiring on-site presence in Patna. The role is highly focused on B2B sales, relationship-building, and offline promotional activities.