IT Marketing Manager

3 weeks ago


Ahmedabad, Gujarat, India TECNOPRISM PRIVATE LIMITED Full time

About the Role: Tecnoprism is seeking an experienced Marketing Manager - IT / Software to lead our marketing efforts and promote our portfolio of software solutions.

- The successful candidate will be responsible for creating and executing marketing campaigns to drive software sales and revenue growth.

- Key responsibilities will include conducting market research, analyzing data, and developing actionable insights to inform our marketing strategy.

- Collaboration with cross-functional teams, including developers, copywriters, and social media managers, will be essential to drive marketing activities across multiple channels.

- The ideal candidate will have in-depth knowledge of software market dynamics, competitive landscape, and best digital marketing practices.

- Experience with market research, data analysis, and campaign execution will be highly valued.

- Additionally, the candidate should possess excellent communication and presentation skills.

- A Master's degree in Marketing, Advertising, Communications, or Business will be considered an advantage, along with 5+ years of experience in software marketing projects.

- Familiarity with project management software, such as Trello, Jira, or Asana, and marketing automation software, like HubSpot Marketing Hub, ActiveCampaign, or Marketo, will be an added bonus.

- Strong analytical and project management skills, as well as superb attention to detail, are required for this role.

Requirements:

- 5+ years of experience in software marketing projects

- Experience with marketing automation software

- Familiarity with project management software

- Strong analytical and project management skills

- Excellent communication and presentation skills

- Master's degree in Marketing, Advertising, Communications, or Business

- Strong attention to detail



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