Digital Marketing Specialist

4 weeks ago


Gurgaon, Haryana, India Miduty Full time

Job Title: Digital Marketing Specialist

Estimated Salary: ₹8,50,000 per annum

Work Location: Sector 62, Gurugram

Job Type: Work from Office, 6 Days (2nd & 4th Sat Off)

Company Overview:

At Miduty, we are seeking a creative and analytical Content Strategist to join our marketing team. Our company is committed to delivering innovative solutions that enhance brand awareness and drive customer acquisition.

Main Responsibilities:

Develop comprehensive content strategies that align with the company's goals and resonate with our audience.

Create compelling ad copy and engaging scripts for video content that clearly communicate our brand message and drive conversions.

Conduct thorough research on industry trends, competitor activities, and consumer insights to inform content strategy and identify opportunities for differentiation.

Maintain a consistent brand voice and messaging across all content, aligning with our brand values and target audience.

Collaborate closely with cross-functional teams, including product development, design, and sales, to ensure cohesive messaging and strategy.

Required Skills and Qualifications:

2+ years of experience in content strategy or a related role, preferably in the health, beauty, or wellness industry.

Strong writing and storytelling skills with a keen eye for detail.

Ability to develop compelling ad copy and scripts for video content that effectively communicate our brand message and drive conversions.



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