
Senior Credit Risk Management Professional
3 days ago
Job Title: Portfolio Performance Analyst
We are seeking a highly skilled professional to own the end-to-end targeting and campaign selection process for one of our credit bureau partnerships.
The primary goal is to ensure the right customers receive the right offers at the right time, driving response rates, conversion rates, loan volume, and profitability.
This role combines hands-on data analysis with strategic business decision-making, requiring strong technical skills and the ability to interpret historical performance in context.
Key Responsibilities:
- Campaign Targeting & Selection: Pull and prepare data using SQL to identify target customers for direct mail campaigns.
- Evaluate historical performance metrics such as response rate, approval rate, conversion rate, loan size, and payment performance.
- Make informed selections for upcoming campaigns based on quantitative data and qualitative business context.
- Performance Analysis & Optimization: Maintain and monitor performance metrics, identify trends, risks, and opportunities, and recommend strategies to improve campaign performance and profitability.
- Business Decision-Making: Use data-driven insights to influence credit policy and campaign execution, weighing trade-offs between targeting breadth, expected performance, and operational constraints.
Requirements:
Mandatory:
- Experience: Minimum 3 years in a consumer lending financial services company managing portfolio performance and making business-driven credit policy decisions.
- Business Acumen: Proven track record of interpreting data within a business context to make high-impact decisions.
- Technical Skills:
- SQL – Proficiency in writing complex queries to extract and manipulate large datasets.
- Excel – Advanced skills, including pivot tables, calculated fields, and data visualization.
- Python – Ability to run underwriting (UW) and response rate models to score customer populations for direct mail targeting.
- Analytical Skills: Ability to identify performance drivers, isolate anomalies, and develop actionable recommendations.
- Communication: Strong verbal and written English skills for presenting findings to non-technical stakeholders.
PREFERRED SKILLS:
- Experience with direct mail marketing in a financial services context.
- Familiarity with credit bureau data and segmentation strategies.
- Understanding of consumer credit products, including installment loans and lines of credit.
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