
Digital Marketing Specialist
1 day ago
Job Opportunity:
We are seeking a highly skilled Performance Marketing Strategist to lead our paid campaign efforts across Google, Meta, and other digital channels.
About the Role:
- Develop and execute comprehensive paid marketing strategies to drive measurable ROI and scale client campaigns with precision.
- Create and manage ad creatives, targeting, and budgets for multiple clients while ensuring optimal campaign performance.
- Analyze and report campaign metrics (CPC, CPL, ROAS, CPA) and provide actionable insights from analytics tools (Google Analytics, Ads Manager).
- Stay up-to-date with industry trends, platform updates, and best practices in digital marketing.
Key Qualifications:
- Proven experience in managing paid ad campaigns (agency background preferred).
- Strong knowledge of Google Ads, Meta Ads, and remarketing strategies.
- Understanding of conversion tracking, pixels, and analytics dashboards.
- Ability to work independently with ownership and manage multiple client campaigns.
Work Arrangements:
- Flexible 8-hour workday
- 6 days a week
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